Introducing… The GDm Real time team

The team to call on for all exchange media buying; bringing you great results across display, video and mobile for direct response and brand campaigns
Learn more about each Super Product below.

 

Bubbles VIDEO - Optimises and reports on a range of metrics VIDEO - Optimises and reports on a range of metrics BEHAVIOUR - Profiles and understands your audience better BEHAVIOUR - Profiles and understands your audience better MOBILE - Brings exciting new ways to enhance brand or drive response. MOBILE - Brings exciting new ways to enhance brand or drive response. GEO - No region is too big, small, far or wide for Geo. GEO - No region is too big, small, far or wide for Geo. RETARGET - Gets super strong results - super fast. RETARGET - Gets super strong results - super fast. CONTEXT - Reaches relevant users on specific sites or channels. CONTEXT - Reaches relevant users on specific sites or channels.

ABOUT Us

GDM Digital is the Super Real Time Bidding (RTB) specialist. Founded in 2008, we have been planning and optimising campaigns since the inception of media exchange buying.

We buy our media at an impression by impression level, which allows us to optimise campaigns in real time. Our selection of RTB media strategies across Display, Mobile and Video allow us to produce real direct response or brand campaign performance. With detailed, bespoke reports provided throughout the campaign life, we transparently demonstrate our value.

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Clients

Come and have a look at some of our current and previous happy clients!

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Careers

See yourself working with people like this?

We are always looking for new talent to join and be part of our team. We look for motivated, interesting and fun people to work with us!

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Blog

Discover what the Dynamic Creative Retargeting can do for your business

May 02, 2012

Looking for uplifting your conversion rates? Do you want to improve the cross-sell products in your e-commerce site? So then keep reading and have a look at what DCR is offering you!

Read on

@GDM_digital

Key performance indicators - is a statistical measure of performance

Stock keeping unit – a product or item which is identified by its unique ID code.

Cost per click - the cost that the advertisers pay for every click.

Search engine optimization – process of optimising your website in order to enhance visibility on search engines such as Google.

Dynamic creative retargeting – based on information gained from a users visit to a site an ad is dynamically created to retarget the user with the item or similar items they viewed previously

Cost per acquisition/action (NB acquisition is the same as a conversion)

Dynamic creative optimisation -  a creative is dynamically generated in real time based on various factors to make the optimum creative message for a user

Internet Protocol - a unique number/ID that is assigned to every device that connects to the internet

Click through rate - the ratio of how many people have clicked over the total impressions shown

Cost per thousand, the standard pricing model for media in which advertisers pay per 1000 impressions.

RTB stands for Real Time Buying. When users visit a website, the ad exchange conducts auctions between multiple advertisers for impressions on that site.

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